A visual identity that celebrates the collective voice.

Promoting a modern view of philanthropy that advocates for social innovation, the Ariane de Rothschild Fellowship has built a network of community leaders who believe that doing business and doing good go hand in hand. Marking a decade of impact-driven change, the AdRF’s 10-year Jubilee needed to feel as dynamic and engaging as the Fellows it intended to celebrate.

With a majority of marketing assets to be developed internally, a user-friendly system was at the core of the visual solution. Using a vibrant palette and playing with variety in graphic scale, the identity celebrates both the individual achievements of the Fellows and the power of their collective voice.